Over the week we go through a lot of content - news and blog posts, how tos and conceptual posts on the state of the internet. Every Sunday we share some of our favourites with you.
Check out the links and let us know in the comments if you have any questions or if you read any great posts this week!
For this week and next, I’m on my own since Lara decided to take a much-deserved vacation.
I love when “boring” businesses call us for help. Because often, they aren’t nearly as boring as anyone thinks on the surface. Seeing businesses that show personality regardless of the product’s sex appeal is always great to see. (Hubspot)
We learned as kids not to judge a book by its cover, but your website/blog design really will get you judged. Here are a few rules to take into consideration when you’re considering your blog layout. (BloggingPro)
The nice thing about being a small business owner is that we don’t have to wade through the mire of corporate red tape before we decide to post to any social network. We just have to stay tuned in consistently enough to respond to the unexpected. (SmartBlog on Social Media)
I’ve had some interesting discussions this week around post-level insights on Facebook. There were extensive discrepancies in the numbers being reported. Then I found out that Facebook announced that there was a bug affecting insights. Here’s hoping this clears up the muddle.
Do you ever wonder how to make your content more interesting and memorable as a business? Learn to be a storyteller. (Web Ink Now)
The Media Mesh
Here’s what you might have missed from us this week:
App of the Week
I used to highlight a different app each week that I enjoy using and this week I’m going to re-introduce the feature. The app I’m currently relying on heavily is Dropbox. I’ve finally got a place where all my data and files are backed up. Additionally, the syncing and sharing have been invaluable to Lara and me. We’ve dramatically reduced our use of Google Docs, which doesn’t have the more robust capabilities we need as a business that we can get from Microsoft Office.