We’ve all been in the position of reading a fantastic piece when all of the sudden a typo or grammatical error jumps out at you. To a large extent, these things are minor and shouldn’t detract from the value of truly good content.
There is an exception to this - when you’ve seen the error over and over and over again. I don’t mean in one blog post. I mean all over the place:
- Blog posts (plural).
- Facebook updates.
- LinkedIn resume. (Yikes!)
We all make mistakes, but when you’re building a reputation as an online expert, it’s pretty important to (as much as possible) eliminate the following little errors that can make a major impact on the impression you give your audience.