a way to tell stories using social media such as Tweets, photos and videos. You search multiple social networks from one place, and then drag individual elements into your story. You can re-order the elements and also add text to give context to your readers.
In my words, it is a way to piece together bits and pieces from various social media sources to show a story. You can add commentary, order things the way you want, and then publish it.
You can publish and share only on storify, or you can publish it to other social media platforms like Facebook, Tumblr., your blog, or even into a newsletter.
Here is a story I put together about a twitter experience one evening:
It’s a fun app and can be useful to visually depict how something came together online.
For businesses it can be used to share stories, and it could also be used for reporting the success of online campaigns.