Facebook Groups are an incredible tool that I think people don't use enough for their businesses.

In this episode I talk what Facebook Groups are and how you can use them for your business.

What are Facebook Groups

A group is like a discussion forum. It is created by one person but everyone within the group can post to the rest of the group. There are a variety of different kinds of groups, public ones (which are called open), private ones (which are called closed and secret ones that can’t be found by search at all.

How can you use them?

For teams and committees - this is a great way for people who are working together to easily stay connected on what the others are doing and it's a great way to keep communication all together.

For paid programs - I always set up a Facebook group whenever I'm running any kind of paid program. It becomes a bonus for anyone taking part in a course to talk about what they're learning and to have access to you or someone from your team.

This can also be done for clients (members only Facebook Group support system for people at a gym, anyone who has bought a product, etc) without there needing to be an online course.

As a place to build a community. People are always looking for community - spaces to feel understood and safe to talk about topics they feel passionately about. Create a space for your ideal client that is of value to them and you'll start to see the results in the relationship you can build with those people within that group.